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I didn’t plan to blog three times about my London experience. Sorry if you have heard enough! Hopefully, third time is the charm?

But the more times I have recounted my holiday to people the more I realize what a wonderful professional experience the Games were. I cannot exaggerate what a magnificent demonstration of event management they were to behold. In fact, event management is not a lofty enough title. This was brand management. This was client fulfillment. This was satisfying your customer. This was delivering on your value proposition. This was brand experience personified.

Continue Reading “Olympic Gold: Lessons from the 2012 London Olympic Games”…